In the “Search Query” area you’ll be able to monitor four metrics: If you’re going to click anywhere on the graphic there’s going to be a pop-upĭisplayed, giving you information regarding these two measured metrics at a certain point in time. On this page there’s a graphic evolution of Impressions and Clicks. The data provided in this feature is from the last 90 days. The tool can be used to keep an eye on the evolution of certain keywords in search results that have one or more of your website’s pages displayed. The analysis should begin with enquiring the information from the Search Queries viewer, that you can find in the Search Traffic section in the left menu. With all these data at your disposal you can do some interpretations and analysis to find out more information regarding what measures you can take to resolve issues and improve performance. Not found - which simply means that the link points to a page that no longer exists Access denied - which represents the number of times that a problem with authentification occurs or the Googlebot is not allowed to access the site Furthermore, you will be able to view graphics on two cases: You have data split among two categories representing two types of Googlebots - Desktop and Smartphone for GoogleBot-mobile ( errors that do not occur on desktop ).
URL errors, on the other side shows a complete list of specific links that Google had problems crawling. The first section is listing potential problems Google had, preventing it to access your entire site The data, that is only displayed for the last 90 days, is split between two major sections: Site Errors and URL Errors. Access this feature by clicking in the left menu on Crawl > Crawl Errors. You can look at details regarding pages on your site which the Googlebot had problems crawling or which returned an HTTP error. That some data may not be available right from the beginning, and mayĪppear after a few days, since it’s a fresh Webmaster Tools setup. Should be ready to access the site’s dashboard. If you completed this last step, everything is all set and you If you want to keepīeing verified, you should keep that page inserted on your site. After you’ve completed these steps youĬan hit the “Verify” button and you’re all set. Offered by Google that you need to upload on your website, thenĪccessing the link in a browser. This is a moreĮlaborate process, which involves downloading a specific html file Ownership through the “HTML upload file” method. ( To be able to do this, you’ll needĪdministrator permission on the Analytics account ). Ownership through a couple of methods, verifying it via the GoogleĪnalytics being the easiest one.
If you skip this step, your inserted site will beĭisplayed on the main board, but it will be tagged as “Not verified”Īnd you won't be able to access any data about it. Which prompts you with the request to authenticate your access to theĪdded website. To access the main page and you can add your website address byĬlicking the “Add a Site” button in the upper right corner, type theĭirection in the box and click “Continue”.Īfter that, you’ll be directed to the “Verify your ownership” page Since you’re already logged onto your account, you’ll be able Create a Custom Search Engine for Your Site Link Your GWT Account with Google Analytics for Better Insights Use Data Highlighter to Improve Your Look in Search Ignore Specific URLs with Custom URL Parameters Improve Your HTML Structure Based on Google's Advice Optimize the Way Google Indexes Your Site Remove Unwanted Sitelinks (Demote Sitelinks) Remove Unwanted URLs from the Google Index Test Your Site's Speed Using PageSpeed Insights Test How Google Sees Your Pages as a Bot (Fetch as Googlebot) Test How Google Sees Your Pages (Visually) Test Your robots.txt for Validity and Blocked URLs Understand your internal linking structure Identify the Most Used Content Keywords on Your Site Identify the Top Pages (by search traffic) Basic Understanding of the Search Appearance of a Site Enable Email Notifications from Google (Very Important)
#Webtools google.com manual
Check for Manual Actions Applied to Your Site Set-up Your Google Webmaster Tools Account
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